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Copywriting

Copywriting is the art and science of crafting persuasive and engaging content for marketing purposes. It involves writing compelling copy to attract and retain the attention of the target audience, ultimately driving action or engagement.

"Copy" is the written words used to promote a company or individual. Professional copywriters make their living by writing persuasive "copy" that publicizes (or just favorably describes) ideas, products, services, websites, and so on. Copywriters can create the text on a website, the slogan for a new product, direct mailings, advertising verbiage, scripts for commercials, and more. Search engine optimization may also rely on copywriters to unobtrusively seed the text of a website with select keywords in order to boost the website's search engine position.

Copywriters in Washington D.C.

The Bivings Group
The Bivings Group is a full service Internet communications firm, uniquely combining the strategic advisory expertise of a PR firm with the technical skill...
Image XL, LLC
Image XL is a professional web design and Internet marketing company based in the Washington DC metro area. We specialize in best-in-class website design,...

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